Experts at a seminar on Wednesday said that transparent and fair marketing system, based on justices, of the agricultural goods and livestock was essential for the sustainable agricultural development and to make it profitable

Experts at a seminar on Wednesday said that transparent and fair marketing system, based on justices, of the agricultural goods and livestock was essential for the sustainable agricultural development and to make it profitable They addressed a seminar on marketing of the goats arranged by US Pakistan Center for Advanced Studies in Agriculture and Food Security, University of Agriculture Faisalabad (UAF). Chairing the session, UAF Vice Chancellor Prof Dr Iqrar Ahmad Khan said that today, farmers were facing the several problems including substandard seed and low profit margin. He said that it was a matter of concern that son of a farmer does not want to become a farmer. He said that a mechanism should be devised from where sellers and buyers didn’t be exploited. He lauded the steps being taken on the part of the government in the establishment of model cattle market. It will bring the prosperity to the lives of the farmers community and the buyers. He said that the goat farmers are the marginalized people who are prepared that tens part of farmers was being fleeced. He said that the Punjab Agriculture Policy was being revamped that will help address the issue of productivity and the farming community. Dr Hamid from Pakistan Council for Scientific Research said that agriculture sector was the backbone of our economy which was contributing 21 percent to the Gross Domestic Product. He said that the country was blessed with the tremendous potential. There is a need to tap the potential. Pakistan Institute of Development Economics Dean Dr Usman Mustafa said that there is need to step up efforts for the uplift sector of the marketing system. He said that farmers’ community must be aware about the marketing of their cattle and goods. Institute of Business Administration Director Dr Munir Ahmad and Assistant Prof Dr Waseem Ahmad also spoke on the occasion.